600,000+ Google Keywords in One Account

I'll explain that number for those that think I am either drinking or smoking something I should not be. I don't do either by the way.

Let's start with 25 Ad Campaigns in an account. Here is an example of how you might get to 25.

1 - USA
2 - Canada

OK, let's stop there and explain. We recommend you set up a US and Canadian campaign because you want to do three things. First, you want to bid differently when distributing ads to Canadians. Second, you want to feature three different rotating ads.

You want to target the Canadians, just like you want to target different groups here . . . seniors, first time buyers, investors, etc. This requires different ad copy.

And the third reason for two campaigns, is you want to drop your visitors on different pages on your website.

Yes, you can certainly take this a step further, and break this down for other foreign countries. You can also break it down within the US. For example, if you are in Florida, you might want to target snowbirds. As for foreign country selection, be very careful. I will explain this in an upcoming post. If you don't manage this properly, you can get clobbered with ghost hits.

As you can see, when we say Sponsored Links is like playing chess on 16 levels . . . blindfolded, you can start to understand how complicated this can get. I will leave you with #1 and #2 in the campaigns, and pick up with 3-25 tomorrow.

As for the count to 600,000, let's just say you will have 100 Ad Groups in each of your two Ad Campaigns, and each ad group will have 250 keywords. So we have 2 x 100 = 200, and then 200 x 250 = 50,000 keywords combinations.

If you're interested in having one of our Sponsored Links experts manage your program, there are monthly programs starting at $1,000. One or two additional deals a year pays for that and more.

Tomorrow I will discuss the next group of Ad Campaigns, and after getting to 600,000, I will discuss each component in depth.

If you have a question about this post, please post a comment or feel free to email me Mike@MikeMorgan7.com

Mike Morgan, J.D., CRS, GRI, SRES, e-PRO, REO TRANS Platinum
"Internet Marketing for Real Estate Professionals"

Phone: (772) 260-5448

Email: Mike@MikeMorgan7.com

Website: www.MikeMorgan7.com